Seafood Week 2018 – working with Booths

Celebrating Seafood Week 2018 with Booths

Every week is seafood week when you are a fish and seafood supplier, but in September My Fish Company were proud to support Seafood Week, in association with Seafish. It’s an opportunity to encourage our customers to be more adventurous with their seafood choices and to dare to try something different.

As part of Seafood Week, we ran a terrific campaign with Booths, to encourage consumers to buy something different from their local Booths fish counter. Our colleague Jane manages the Booths account and did two in-store cook off demonstrations for customers to try Meagre, also known as Stone Bass, and Chalk Stream Trout. Jane had a great time talking to customers and helping advise on how they can serve their fish at home. The in-store fishmongers were on hand to prepare the fish as needed and the feedback was fantastic.

In collaboration with Booths for Seafood Week, My Fish Company gave one lucky customer a whole Salmon, you can read more about the competition here. Gary Apps, MD of My Fish Company, presented Isobel with her Salmon which was then prepared for her into portions to take home. Isobel shops for fresh fish at Booths in Garstang every week, she says the team there are super helpful (and we agree!).

If you are shopping in your local Booths store be assured that you are getting the very best of fresh fish, proudly supplied by My Fish Company.


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